As we explored the meaning of “sustainability” with our team, I was reminded of an old phrase used during times when businesses were encouraged to reduce energy use. This phrase has always meant sacrifice but has implications for fitness and lifestyle as well.

The phrase? One up & two down.

What does it mean? Simply, we were encouraged to walk up one flight of stairs and down two. This save use of the elevator in the building and helped set a more fitness oriented tone for our department and the entire company.

At Superior Natural Mineral Water, our basic mission is to leave the world a bit better than we found (Brand Aspect = Sustainability) it while helping our customers live their best lives – through a focus on Performance, Lifestyle and Eating. Our reasoning here is that our natural mineral water (the only natural mineral water sourced and bottled in the United States) can have a measurable impact on each of these things.

How you ask? Well, let me tell you…

Superior Sustainability

Whether it is our stewardship of our well or the Ottawa National Forest in which our Lake Superior Aquifer is located, we strive to make the smallest footprint possible. Our bottles are BPA and BPS free and 100% recyclable. We constantly seek organizations to support who share our passion for this aspect.

How can you help? Here is a link to 25 ways to save water (a big piece of our sustainability stance).

Superior Performance

Our target here is everyone who either used to be an athlete or aspires to be an athlete. Why? Superior Natural Mineral Water is a perfect way to help recover quicker. Those of us who are perhaps a bit older (you know who you are) need every advantage we can get – and our water can help get you there.

Here are some fitness tips that may help you get started or keep you motivated (and thirsty, we hope).

Superior Living

As we have explored sustainability, we sort of stumbled across a lifestyle mantra as well – Balance. Life is all about finding, maintaining and keeping things in balance. As humans, we tend to take on too much at times – and always appreciate some guidance on getting back into balance. Hydration is a natural part of this process – and Superior Natural Mineral Water is outstanding for hydration.

Here are a few things to think about to help you on the path to achieving your balance.

Superior Eating

While some people eat to live, we embrace and encourage folks to live to eat – as long as it is in keeping with the three things above. One of the joys of life is sharing food with friends and family and one of the joys we find in this is paring – whether wine or water, the ability to match food and beverages is an art that needs to be practiced more.

Are you striving to eat better – from both a health and flavor perspective? Here are a few ways you might be able to make that happen.

You are now ready to live life to the fullest. Remember, you only get one life…make it Superior!